Apella Capital, Llc
SEC-registered
Wealth Manager · Large ($10B–$100B)
CRD 171106
· SEC file 801-79650
· West Hartford, CT
· talkingrealmoney.com
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ADV data as of Jul 22, 2026
- Regulatory AUM
- $11.1B
- Discretionary
- $8.8B
- Clients
- 8,503
- Avg AUM / client
- $1.3M
- Accounts
- 24,058
- Employees
- 179
AUM over time
$0
$11.1B
Dec 2013
Jul 2026
Annual snapshots from Form ADV filings · as of Jul 22, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 4,548 | $1.1B | 9.78% |
| High net worth individuals | 3,591 | $9.4B | 84.9% |
| Pension and profit sharing plans | 145 | $363M | 3.28% |
| Charitable organizations | 129 | $46.6M | 0.42% |
| Corporations and other businesses | 90 | $179M | 1.62% |
People (91)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| David Edward Connelly | Manager | Sep 2013 (13y) | Less than 5% | |
| Patrick Adam Sweeny | Member/Ceo | Sep 2013 (13y) | Less than 5% | |
| Edward Stuart Richter | Senior Financial Advisor/Member | Personal Financial Specialist | Oct 2016 (10y) | Less than 5% |
| Harvey Siegel | Senior Financial Advisor/Member | Oct 2016 (10y) | Less than 5% | |
| Richards, Timothy, Edward | Cco | Feb 2019 (8y) | Less than 5% | |
| Diana Lynn Bacon | Senior Financial Advisor/Member | CFP | Jan 2020 (7y) | Less than 5% |
| Mcdonald, Donald, Anderson | Education Director/Member | Oct 2020 (6y) | Less than 5% | |
| Mitchell Jon Ewart | Financial Advisor/Member | Oct 2020 (6y) | Less than 5% | |
| Thomas Charles Cock | Regional Director/Member | Oct 2020 (6y) | Less than 5% | |
| Phillip Arnold Calandra | Senior Financial Advisor/Member | Apr 2021 (5y) | Less than 5% | |
| Taylor Evan Drake | Senior Financial Advisor/Member | CFA | Jan 2022 (5y) | Less than 5% |
| Laura Carlson | Tax Manager/Member | Personal Financial Specialist | Jul 2022 (4y) | Less than 5% |
| Stacie Renae Nemetz | Senior Financial Advisor/Member | CFP | Jul 2022 (4y) | Less than 5% |
| Scanlan, James, John | President | Aug 2022 (4y) | Less than 5% | |
| Evelyn Marie Zohlen | Trustee The Mark Louis Prendergast And Evelyn Marie Zohlen Family Trust | CFP | Jul 2023 (3y) | Less than 5% |
| Samuel Mark Atherton | Regional Director/Member | CFP | Apr 2024 (2y) | Less than 5% |
| Jason Kirk Gentile | Registered representative | CFP | May 2014 (12y) | |
| James R Femia | Registered representative | Oct 2015 (11y) | ||
| Peter Arthur Leppones | Registered representative | CFP | Apr 2016 (10y) | |
| Kathleen Sidley Parks | Registered representative | CFP | Jul 2017 (9y) | |
| Derek Charles Jobe | Registered representative | CFP | Jan 2021 (6y) | |
| Taylor Corbin Cock | Registered representative | Jan 2021 (6y) | ||
| Shawn David Hoyt | Registered representative | CFP | Jan 2021 (6y) | |
| Shawn Patrick O'sullivan | Registered representative | CFP | Jun 2021 (5y) | |
| Matthew Edward Gallagher | Registered representative | CFP | Aug 2021 (5y) | |
| Roxana Maria Butnar | Registered representative | Nov 2021 (5y) | ||
| Aaron Christopher Leland | Registered representative | Jan 2022 (5y) | ||
| Logan James Wetzel | Registered representative | Aug 2022 (4y) | ||
| Justin James Morrow | Registered representative | CFP | Sep 2022 (4y) | |
| William Zerns Suplee | Registered representative | CFP Chartered Financial Consultant CFA | Oct 2022 (4y) | |
| Jamison Ian Mc Andie | Registered representative | CFP | Feb 2023 (3y) | |
| Tyler Mitchell Ondatje | Registered representative | CFP | Mar 2023 (3y) | |
| Gina R. Chironis | Registered representative | Personal Financial Specialist | Apr 2023 (3y) | |
| Mark Louis Prendergast | Registered representative | CFP | Jul 2023 (3y) | |
| Matthew John Di Battista | Registered representative | CFP | Mar 2024 (2y) | |
| Stephanie Screen Murphy | Registered representative | CFP | Apr 2024 (2y) | |
| Andrew David Chaffee | Registered representative | CFP | Apr 2024 (2y) | |
| Belinda Louise Ramberg | Registered representative | Apr 2024 (2y) | ||
| Julie Rebecca Brohard | Registered representative | CFP | Apr 2024 (2y) | |
| Shawn Steel | Registered representative | CFP | Apr 2024 (2y) | |
| Kramer James Croisant | Registered representative | Sep 2024 (2y) | ||
| Michael Vincent Femia | Registered representative | Oct 2024 (2y) | ||
| Ross William Richardson | Registered representative | CFP | Oct 2024 (2y) | |
| Audrey Johnson | Registered representative | CFP | Nov 2024 (2y) | |
| Jean Tak Yamamoto | Registered representative | Jan 2025 (2y) | ||
| Kevin M Young | Registered representative | CFP | Jan 2025 (2y) | |
| James Theodore Barker | Registered representative | Chartered Financial Consultant | Jan 2025 (2y) | |
| Ayden Justin Al Shimary | Registered representative | Jan 2025 (2y) | ||
| Kirk Shotaro Okumura | Registered representative | Chartered Financial Consultant | Jan 2025 (2y) | |
| Douglas Steven Huddleston | Registered representative | CFP | Jan 2025 (2y) | |
| Mary Ellen Deroche | Registered representative | Jan 2025 (2y) | ||
| Joseph M Ferreira | Registered representative | Mar 2025 (1y) | ||
| Paul Leonard Marrella | Registered representative | CFP | Mar 2025 (1y) | |
| Samuel Allen Marrella | Registered representative | Mar 2025 (1y) | ||
| Samuel Allen Marrella | Registered representative | CFP | Mar 2025 (1y) | |
| Daneen Marie Weaver | Registered representative | Mar 2025 (1y) | ||
| Matthew Marrella | Registered representative | Mar 2025 (1y) | ||
| Seth Lawrence Hoffman | Registered representative | Apr 2025 (1y) | ||
| Luis Alberto Salinas | Registered representative | CFP Chartered Financial Consultant | May 2025 (1y) | |
| Daniel Lee Beyer | Registered representative | Jul 2025 (1y) | ||
| Greg Joseph Hayes | Registered representative | Jul 2025 (1y) | ||
| Mark Alan Broderick | Registered representative | CFP | Jul 2025 (1y) | |
| Penny Dyan Schmidt | Registered representative | CFP | Jul 2025 (1y) | |
| Dennis Lee Markway | Registered representative | CFP Chartered Financial Consultant | Jul 2025 (1y) | |
| Kathleen Elizabeth Duffy | Registered representative | CFP Chartered Financial Consultant | Jul 2025 (1y) | |
| Richard Alan Backer | Registered representative | Sep 2025 (1y) | ||
| Samantha Ngooi | Registered representative | CFP | Sep 2025 (1y) | |
| Nicholas Louis Levinson | Registered representative | CFP | Sep 2025 (1y) | |
| Thomas Malcolm Levinson | Registered representative | Sep 2025 (1y) | ||
| Eric Rabbanian | Registered representative | CFP | Dec 2025 (1y) | |
| Austin J Eason | Registered representative | Jan 2026 (1y) | ||
| Carter Bryant Easley | Registered representative | Jan 2026 (1y) | ||
| Daniel H Yoo | Registered representative | CFP | Jan 2026 (1y) | |
| David Eugene Bush | Registered representative | CFP Personal Financial Specialist | Jan 2026 (1y) | |
| Michael D Maglieri | Registered representative | CFP | Jan 2026 (1y) | |
| Shelly Haas Braden | Registered representative | CFP | Jan 2026 (1y) | |
| Alexander Ross Crawford | Registered representative | CFP | Jan 2026 (1y) | |
| Daniel Joseph Bender | Registered representative | CFP Personal Financial Specialist | Jan 2026 (1y) | |
| Kurtis Lee Johnson | Registered representative | CFP | Jan 2026 (1y) | |
| Thomas Glen Spavone | Registered representative | CFP | Jan 2026 (1y) | |
| Addison Maximilian Prescott Pock | Registered representative | CFP | Jan 2026 (1y) | |
| Robert Lewis Klingensmith | Registered representative | Feb 2026 (0y) | ||
| Michael Loren Marvin | Registered representative | CFP | Mar 2026 (0y) | |
| Adrian Christopher Johnston | Registered representative | Mar 2026 (0y) | ||
| Tamara Lynn Durbin | Registered representative | CFP | Mar 2026 (0y) | |
| Flavia Paula Kirz | Registered representative | CFP | Apr 2026 (0y) | |
| Jennifer Isobel Coffey Smith | Registered representative | CFP | Apr 2026 (0y) | |
| Brian Pon | Registered representative | CFP | Apr 2026 (0y) | |
| Kimberly Marie Wohler | Registered representative | CFP | Apr 2026 (0y) | |
| Jill Doryce Hollander | Registered representative | CFP | Apr 2026 (0y) | |
| Matthew Alexander Cosgriff | Registered representative | CFP | Jul 2026 (0y) |
Entity owners (Schedule A/B)
| Entity | Title / status | Since | Sch. | Ownership |
|---|---|---|---|---|
| Strategic Investment Holdings, Llc | Direct Owner/Entity | Jan 2019 | A | 50% – 75% |
| Project Bravo Acquisition, Llc | Partner | Oct 2021 | A | 25% – 50% |
| The Mark Louis Prendergast And Evelyn Marie Zohlen Family Trust | Member | Jul 2023 | A | Less than 5% |
| Catapult Investments, Llc | Member | Oct 2021 | B | ≈ 12.5% – 37.5% via Project Bravo Acquisition, Llc |
| Wpcg Apella, Llc | Member | Oct 2021 | B | ≈ 6.25% – 25% via Project Bravo Acquisition, Llc |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Estimated effective ownership (look-through of filed bands):
- Catapult Investments, Llc: 50% – 75% of Project Bravo Acquisition, Llc × 25% – 50% direct ≈ 12.5% – 37.5% of the firm
- Wpcg Apella, Llc: 25% – 50% of Project Bravo Acquisition, Llc × 25% – 50% direct ≈ 6.25% – 25% of the firm
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 06/26/2026 | 1.09 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Other fees
- • FEE FOR FINANCIAL PLANNING SERVICES.
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
Custody
Reported custodians
- Charles Schwab & Co. $7.2B (65% of AUM) Jun 2026
- Fidelity Brokerage Services $1.8B (16% of AUM) Jun 2026
- Alerus Retirement And Benefits $241M (10% of AUM) Jan 2024
- E*TRADE (Morgan Stanley) $161M (10% of AUM) Jan 2022
- Trust Company Of America $67.0M (11% of AUM) Feb 2019
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Jul 22, 2026.
View current Form ADV (SEC/IAPD) ↗