Full Financial Inc.
- Regulatory AUM
- $290M
- Discretionary
- $262M
- Clients
- 264
- Avg AUM / client
- $1.1M
- Accounts
- 719
- Employees
- 2
AUM over time
Annual snapshots from Form ADV filings · as of Mar 06, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 205 | $73.0M | 25.2% |
| High net worth individuals | 54 | $185M | 63.8% |
| Pension and profit sharing plans | 5 | $27.5M | 9.48% |
| Charitable organizations | Fewer than 5 clients | $4.5M | 1.55% |
Retirement plan clients
Plans that reported this firm as an investment service provider on Form 5500 Schedule C.
| Plan | Location | Plan year |
|---|---|---|
| Kelley Trucking Inc. 401(k) Savings Plan Kelley Trucking Inc. | 2024 | |
| Midwest Physician Anesthesia Services, Inc. Profit Sharing Plan Midwest Physician Anesthesia Services, Inc. | 2024 |
People (3)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Matthew Joseph Rillos | Owner, President, Financial Advisor, Cco | CFP | Feb 2024 (3y) | 75% or more |
| Joseph Louis Rillos | Registered representative | Chartered Financial Consultant | Nov 2025 (1y) | |
| Joshua Bruce Rillos | Registered representative | Jul 2026 (0y) |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Retirement plans served (2)
| Plan | Sponsor | Participants | Plan assets | As of |
|---|---|---|---|---|
| Kelley Trucking Inc. 401(k) Savings Plan | Kelley Trucking Inc. | 147 | $19.6M | 01/01/2024 |
| Midwest Physician Anesthesia Services, Inc. Profit Sharing Plan | Midwest Physician Anesthesia Services, Inc. | 136 | $133M | 01/01/2024 |
From Form 5500 service-provider disclosures.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/06/2026 | 950 KB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
Custody
Reported custodians
- Charles Schwab & Co. $220M (76% of AUM) Mar 2026
- Principal Securities, Inc. $15.0M (5% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 06, 2026.
View current Form ADV (SEC/IAPD) ↗