Larry Mathis Financial Planning, L.L.C.
- Regulatory AUM
- $213M
- Discretionary
- $200M
- Clients
- 310
- Avg AUM / client
- $687K
- Accounts
- 703
- Employees
- 5
AUM over time
Annual snapshots from Form ADV filings · as of Mar 04, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 229 | $80.1M | 37.7% |
| High net worth individuals | 75 | $119M | 55.9% |
| Pension and profit sharing plans | 6 | $11.8M | 5.55% |
| Charitable organizations | Fewer than 5 clients | $1.8M | 0.84% |
People (5)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Larry Lee Mathis | Managing Member And Chief Compliance Officer | CFP | Nov 2004 (22y) | 75% or more |
| Jennifer Lynn Panicker | Registered representative | May 2015 (11y) | ||
| Phillip J Adams | Registered representative | Aug 2016 (10y) | ||
| Cameron Maxwell Mathis | Registered representative | Aug 2021 (5y) | ||
| Brock Redondo | Registered representative | Mar 2025 (1y) |
Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/04/2026 | 979 KB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
- • Other fees
- • REF'L FEES FROM 3RD PARTY RIAS; EDUCATIONAL SEMINARS & WORKSHOPS
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Pension consulting services
- • Selection of other advisers
- • Educational seminars/workshops
- • Other services
Custody
Reported custodians
- Axos Clearing $158M (74% of AUM) Mar 2026
- Charles Schwab & Co. $43.3M (20% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 04, 2026.
View current Form ADV (SEC/IAPD) ↗