Lionheart Financial Planning, Inc.
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ADV data as of Mar 11, 2026
- Regulatory AUM
- $13.8M
- Discretionary
- $500K
- Clients
- 26
- Avg AUM / client
- $531K
- Accounts
- 61
- Employees
- 1
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 26 | $6.9M | 50.3% |
| High net worth individuals | Fewer than 5 clients | $6.9M | 49.7% |
People (1)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Richard Smith Gardner | Registered representative | CFP | Sep 2005 (21y) |
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/11/2026 | 1 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
- • Other fees
- • NEGOTIATED RATES BASED ON ESTIMATED TIME TO BE SPENT ON PROJECT.
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
Custody
Reported custodians
- Truist Financial Corp $10.9M (79% of AUM) Mar 2026
- Thrift Savings Plan $1.7M (12% of AUM) Mar 2026
- Shareholders Service Group, Inc. $701K (5% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports it does not have custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 11, 2026.
View current Form ADV (SEC/IAPD) ↗