AUMdb

Sumnicht & Associates, Llc

SEC-registered Insurance-Affiliated · Small ($100M–$1B) CRD 111421 · SEC file 801-60309 · Appleton, WI · WWW.SUMNICHT.COM
☆ Save with Pro ADV data as of Mar 27, 2026
Regulatory AUM
$108M
Discretionary
$64.0M
Clients
10
Avg AUM / client
$10.8M
Accounts
72
Employees
3

AUM over time

$100M $370M
Dec 2011 Dec 2025

Annual snapshots from Form ADV filings · as of Mar 27, 2026

Who they serve

Client typeClientsAUM% of AUM
High net worth individuals 10 $108M 100.0%

People (3)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Vernon Coffey Sumnicht Chief Executive Officer, Chief Investment Officer, Chief Compliance Officer CFP Nov 1988 (38y) ≈ 37.5% – 75% via Sumnicht Holdings, Llc
Sumnicht, Debra Passive Owner Jan 2005 (22y) ≈ 18.75% – 50% via Sumnicht Holdings, Llc
Scott Richard Jones Registered representative Jul 2007 (19y)

Entity owners (Schedule A/B)

EntityTitle / statusSinceSch.Ownership
Sumnicht Holdings, Llc Holding Company Jan 2005 A 75% or more

Undisclosed: 0% – 25% of the firm is not attributable from the filed Schedule A bands.

Estimated effective ownership (look-through of filed bands):

  • Vernon Coffey Sumnicht: 50% – 75% of Sumnicht Holdings, Llc × 75% – 100% direct ≈ 37.5% – 75% of the firm
  • Sumnicht, Debra: 25% – 50% of Sumnicht Holdings, Llc × 75% – 100% direct ≈ 18.75% – 50% of the firm

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 03/27/2026 1.01 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • Percentage of assets under management
  • Hourly charges
  • Fixed fees
  • Other fees
  • TRUST ADMINISTRATION FEES

Services

  • Financial planning services
  • Portfolio management for individuals/small businesses
  • Selection of other advisers
  • Other services

Custody

Reported custodians

Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).

Firm reports having custody of client funds or securities (Item 9.A).

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 27, 2026.

View current Form ADV (SEC/IAPD) ↗