Nwf Advisory Services Inc
SEC-registered
Insurance-Affiliated · Mid-sized ($1B–$10B)
CRD 110410
· SEC file 801-55681
· Los Angeles, CA
· www.facebook.com
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ADV data as of Mar 31, 2026
- Regulatory AUM
- $6.4B
- Discretionary
- $3.8B
- Clients
- 11,433
- Avg AUM / client
- $562K
- Accounts
- 18,868
- Employees
- 111
AUM over time
$253M
$6.4B
Dec 2011
Dec 2025
Annual snapshots from Form ADV filings · as of Mar 31, 2026
Who they serve
| Client type | Clients | AUM | % of AUM |
|---|---|---|---|
| Individuals (non-high net worth) | 11,130 | $5.7B | 88.8% |
| High net worth individuals | 303 | $723M | 11.2% |
People (109)
roster as of Jul 20, 2026| Name | Role / title | Credentials | With firm since | Ownership |
|---|---|---|---|---|
| Shehab Farouk Mohammad | President | Jul 2007 (19y) | 50% – 75% | |
| Heather Louise Scully | Chief Compliance Officer | Mar 2013 (13y) | Less than 5% | |
| Daniel Farid Yasharel | Registered representative | CFP Chartered Financial Consultant | Jul 1997 (29y) | |
| Craig Evan Steinhauer | Registered representative | Jun 1999 (27y) | ||
| Robert Marvin Schultz | Registered representative | May 2000 (26y) | ||
| Kevin Thomas Ryan | Registered representative | Nov 2001 (25y) | ||
| Reginald Jackson | Registered representative | CFP | Apr 2003 (23y) | |
| Derrigan Corbett Sheedy | Registered representative | Jan 2005 (22y) | ||
| Michael Lawrence Weintraub | Registered representative | Mar 2009 (17y) | ||
| Gleb Reynlib | Registered representative | Apr 2012 (14y) | ||
| Brandon Lee Dixon James | Registered representative | CFP | Oct 2013 (13y) | |
| Rajer I. Choobak | Registered representative | Nov 2013 (13y) | ||
| Peter Wei Wang | Registered representative | Sep 2014 (12y) | ||
| Gary Domville Robertson | Registered representative | Jul 2015 (11y) | ||
| Sheryl Diane Rados | Registered representative | Jul 2015 (11y) | ||
| Willow Drazen | Registered representative | Jun 2016 (10y) | ||
| Luka Anton Pavlina | Registered representative | CFP | Oct 2016 (10y) | |
| Artin Bandari | Registered representative | Oct 2016 (10y) | ||
| Sylvain P. Lapointe | Registered representative | Jan 2017 (10y) | ||
| Michael Travis Wilson | Registered representative | CFP | Feb 2017 (9y) | |
| William Emil Fredrickson | Registered representative | Feb 2017 (9y) | ||
| Andrew Gleason Stewart | Registered representative | Feb 2017 (9y) | ||
| John Hendrik Wallbrink | Registered representative | Feb 2017 (9y) | ||
| Stacy Mallory Tredennick | Registered representative | Feb 2017 (9y) | ||
| Tara Christel Trautsch | Registered representative | CFP | Feb 2017 (9y) | |
| Tom Jerald Wood | Registered representative | CFP | Feb 2017 (9y) | |
| Rebecca Ann Cameron | Registered representative | Feb 2017 (9y) | ||
| Lannie Cecil Wright | Registered representative | Mar 2017 (9y) | ||
| David Yoshio Takagi | Registered representative | Mar 2017 (9y) | ||
| Megan Mirei Takagi | Registered representative | CFP | Mar 2017 (9y) | |
| Taea Takagi Jones | Registered representative | Mar 2017 (9y) | ||
| Jennie Kern Hunsberger | Registered representative | Mar 2017 (9y) | ||
| Dari Dariush Rachedi | Registered representative | Oct 2017 (9y) | ||
| Jeromy Andrew Park | Registered representative | Oct 2017 (9y) | ||
| Joseph Starkey Hagler | Registered representative | Oct 2017 (9y) | ||
| Noah Sheehan Boatright | Registered representative | CFP | Oct 2017 (9y) | |
| Daryl Andrew Cole | Registered representative | CFP | Nov 2017 (9y) | |
| Donna D Lea | Registered representative | CFP | Nov 2017 (9y) | |
| Brian Russell Bedord | Registered representative | Nov 2017 (9y) | ||
| Vayle Floria | Registered representative | Mar 2018 (8y) | ||
| Cesar Franco | Registered representative | Jun 2018 (8y) | ||
| Byron Wendell Harlan | Registered representative | CFP Chartered Financial Consultant | Jun 2018 (8y) | |
| Judith Lee Harlan | Registered representative | CFP Chartered Financial Consultant | Sep 2018 (8y) | |
| James Bruce Johnson | Registered representative | Jan 2019 (8y) | ||
| Grant Thomas Jones | Registered representative | Aug 2019 (7y) | ||
| Daniela Aljawad | Registered representative | Sep 2019 (7y) | ||
| Jane An | Registered representative | Sep 2019 (7y) | ||
| Woong Kim | Registered representative | CFP | Dec 2019 (7y) | |
| Mohamed Abdur Rahman Akram | Registered representative | Mar 2021 (5y) | ||
| Jodi Marie Johnston | Registered representative | Oct 2021 (5y) | ||
| Gregory Thomas Enloe | Registered representative | Feb 2022 (4y) | ||
| Eric Wilford Bond | Registered representative | Mar 2022 (4y) | ||
| Dylan Timothy Brennan | Registered representative | Oct 2022 (4y) | ||
| Marie Yumi Iwasaki | Registered representative | Feb 2023 (3y) | ||
| Gregg Lawrence Turkin | Registered representative | Mar 2023 (3y) | ||
| Marcus Alan Silver | Registered representative | Mar 2023 (3y) | ||
| Victor Joseph Mastrella | Registered representative | Apr 2023 (3y) | ||
| Micheal Masaaki Ono | Registered representative | Jun 2023 (3y) | ||
| Thomas Patrick Gillespie | Registered representative | Oct 2023 (3y) | ||
| Adam Reid Kilker | Registered representative | Jun 2024 (2y) | ||
| James Joseph Wood | Registered representative | CFP | Jun 2024 (2y) | |
| Kara M Brockmeier | Registered representative | CFP | Jun 2024 (2y) | |
| Kam W. Ho | Registered representative | Sep 2024 (2y) | ||
| Jacob L Buehler | Registered representative | May 2025 (1y) | ||
| Catherine S Deel | Registered representative | May 2025 (1y) | ||
| Douglas Lindsley Schutte | Registered representative | Chartered Financial Consultant | May 2025 (1y) | |
| Linda Rae Bruininga | Registered representative | May 2025 (1y) | ||
| Michael David Brown | Registered representative | CFP | May 2025 (1y) | |
| Noah Evans Weinstein | Registered representative | May 2025 (1y) | ||
| Christopher John Ricketts | Registered representative | May 2025 (1y) | ||
| David Lambert Bear | Registered representative | CFP | May 2025 (1y) | |
| Luke Jay Buehler | Registered representative | May 2025 (1y) | ||
| Mark Allan Foster | Registered representative | May 2025 (1y) | ||
| Matthew Allen Bartz | Registered representative | Chartered Financial Consultant | May 2025 (1y) | |
| Rodney Brian Smith | Registered representative | May 2025 (1y) | ||
| William Grant Ambrosich | Registered representative | CFP | May 2025 (1y) | |
| Cameron Brent Kaufman | Registered representative | May 2025 (1y) | ||
| Dan Herman Meckenstock | Registered representative | May 2025 (1y) | ||
| Jeffrey S Ballek | Registered representative | May 2025 (1y) | ||
| Jesse Shepherd | Registered representative | May 2025 (1y) | ||
| Kenneth Lee Rigler | Registered representative | May 2025 (1y) | ||
| Redginal Van Johnson | Registered representative | May 2025 (1y) | ||
| Sean William Becker | Registered representative | May 2025 (1y) | ||
| Scott Edward Shepherd | Registered representative | May 2025 (1y) | ||
| Boris Michael Castillo | Registered representative | CFP | May 2025 (1y) | |
| Lucas Rayburn Dancy Cabeal | Registered representative | May 2025 (1y) | ||
| Carole Lynn Saros | Registered representative | CFP | May 2025 (1y) | |
| Lawrence Fred Kushner | Registered representative | May 2025 (1y) | ||
| Bobb Arthur Meckenstock | Registered representative | May 2025 (1y) | ||
| Andrew Robert Santibanez | Registered representative | CFP | Jun 2025 (1y) | |
| David Bruce Hehn | Registered representative | Jun 2025 (1y) | ||
| Garrett Benny Gibson | Registered representative | Jun 2025 (1y) | ||
| Richard Austin Holtan | Registered representative | Jun 2025 (1y) | ||
| Susan Chapin Maes | Registered representative | Jun 2025 (1y) | ||
| Gary Dwayne Meeks | Registered representative | Jun 2025 (1y) | ||
| Robert Pimbert Dovala | Registered representative | Jun 2025 (1y) | ||
| Ryan Michael Merideth | Registered representative | Jul 2025 (1y) | ||
| Brian Paul Kozak | Registered representative | Jul 2025 (1y) | ||
| Erick Robert Krosky | Registered representative | CFP | Aug 2025 (1y) | |
| Veronika Saparova | Registered representative | Aug 2025 (1y) | ||
| Daniel Ross Heironimus | Registered representative | Sep 2025 (1y) | ||
| Hunter Dylan Crowley | Registered representative | CFP | Sep 2025 (1y) | |
| Kevin Anthony Govero | Registered representative | Chartered Financial Consultant | Sep 2025 (1y) | |
| Steven Andrew Addison | Registered representative | CFP | Sep 2025 (1y) | |
| Jennifer Wernsing | Registered representative | Oct 2025 (1y) | ||
| Kelly Renee Rose | Registered representative | Dec 2025 (1y) | ||
| Nathan Dirk Sutherland | Registered representative | Jan 2026 (1y) | ||
| William Monfils Upson | Registered representative | Jan 2026 (1y) | ||
| Jeffrey Paul Mcnaney | Registered representative | Apr 2026 (0y) |
Undisclosed: 20% – 50% of the firm is not attributable from the filed Schedule A bands.
Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.
Documents (1 archived)
| Form | Period | Size | |
|---|---|---|---|
| Form ADV (full filing) | 03/31/2026 | 1.18 MB | View · PDF · Source ↗ |
Archived copies of the firm's regulatory filings, versioned by content hash.
Disciplinary disclosures
No disciplinary events reported on the firm's latest Form ADV filing.
How they charge
- • Percentage of assets under management
- • Hourly charges
- • Fixed fees
Services
- • Financial planning services
- • Portfolio management for individuals/small businesses
- • Portfolio management for businesses/institutional clients
- • Pension consulting services
- • Selection of other advisers
- • Educational seminars/workshops
Custody
Reported custodians
- Pershing $6.4B (100% of AUM) Mar 2026
Amounts as reported in ADV Item 5.K.(3) (custodians holding 10%+ of SMA assets).
Firm reports having custody of client funds or securities (Item 9.A).
Source
All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Mar 31, 2026.
View current Form ADV (SEC/IAPD) ↗