AUMdb
HN

Heartland Northeast Llc

State-registered Insurance-Affiliated · Boutique (under $100M) CRD 334646 ·
☆ Save with Pro ADV data as of Oct 11, 2026
Regulatory AUM
$404K
Discretionary
$0
Clients
7
Avg AUM / client
$57.7K
Accounts
8
Employees
1

AUM over time

$250K $404K
Jul 2, 2026 Oct 11, 2026

Reported AUM from Form ADV filings, plotted by filing date · as of Oct 11, 2026

Who they serve

Client typeClientsAUM% of AUM
Individuals (non-high net worth) 4 $102K 25.4%
High net worth individuals 3 $301K 74.6%

People (1)

roster as of Jul 20, 2026
NameRole / titleCredentialsWith firm sinceOwnership
Phillip Defranco Registered representative Feb 2025 (2y)

Roster from the IAPD representatives feed; ownership and acquisition dates from Form ADV Schedule A/B. "Since" is the earliest filed registration or acquisition date.

Documents (1 archived)

FormPeriodSize
Form ADV (full filing) 07/02/2026 1.1 MB View · PDF · Source ↗

Archived copies of the firm's regulatory filings, versioned by content hash.

Disciplinary disclosures

No disciplinary events reported on the firm's latest Form ADV filing.

How they charge

  • • Percentage of assets under management
  • • Fixed fees
  • • Other fees
  • • WRAP FEE

Services

  • • Financial planning services
  • • Portfolio management for individuals/small businesses
  • • Pension consulting services
  • • Educational seminars/workshops

Custody

Firm reports it does not have custody of client funds or securities (Item 9.A).

No custodian data reported or mined yet.

Source

All data on this page comes from this firm's Form ADV filings, reproduced without modification. Latest filing: Oct 11, 2026.

View current Form ADV (SEC/IAPD) ↗